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Real Life Cases

Case Studies

We realised that our team needed to be more proactive rather than reactive

An Australian Media company wanted a shift in their call centre team’s reactive service culture.

My goal was to clearly define the boundaries of both management and leadership

The coachee was very committed to their management role and the organisation was keen ....

We were approached by a division of an Australian Bank to design & implement a process

We implemented a 4-month Sales Training Program that included people training the areas of .....

For many years we did know not how to articulate or define what our core values were..

A major media organisation with 500 sales people and managers selling across 4 sales channels wanted to profile the ideal sales ....

Reviews

What our clients say

5/5
Sue Barrett and her team has skilfully guided us through a key transitional time in our Company when it was critical to build our strategy and define the processes and tools that would support our key business objectives moving forward. Sue and her colleagues have the flexibility and diversity of skills and capabilities that adapt to the business requirements at any time. Sue is an engaging and inspirational facilitator and presenter and her strategic thinking coupled with practical implementation ensures organisations that work with her get high quality outcomes that achieve tangible results. The Barrett team quickly understands the nuances of a business and quickly builds key relationships that ensures she understands the immediate needs for the organisation and appropriate support for individuals.
Jill Johnston
formerly Head of People & Culture, Southern Cross
5/5
We worked closely with Barrett across 2009 to develop a tailored sales program for ~300 relationship managers nationally. This program focused on understanding and developing core components for sales fitness through a very practical 3 day course - which included key concepts such as message intent, backwards planning, valid business reasons, effective questioning and offering solutions. This was supported back in the field by our regional managers who delivered 10 follow up sessions and infield coaching after extensive training and coaching by Barrett. At the time the sales program rolled out, our business unit was going through a major restructure, and Sue and her team's deep practical sales experience together with their great empathy and sensitivity ensured our relationship managers came away with: greater role clarity, heightened self awareness regarding the importance of goals, accountability, leadership, health and attitude for sales success; and practical sales tools to effectively plan, manage and deliver their sales targets.
Mark Hand
MD ANZ Commercial Banking (Former GM ANZ Regional Commercial Banking), 390+ B2B finance sales team
5/5
It is absolutely satisfying to have coached and lead a team through a Development Program, and 6 months after the last module was completed a staff member explains to your team how they have just won a significant new customer 'because of the learnings' from the Sales Essentials program. And better still when that Sales person describes precisely which elements of the Sales Essentials Program he used, and how it impacted the prospect and the eventual outcome. Thanks Jens for your effort and support in leading me and my team through Sales Essentials, it's certainly added value to our business.
Andrew Martin
Regional Manager, Rural Bank
5/5
DENTSPLY Australia is proud to be the first Australian company to have enrolled our entire sales team into the Barrett Consulting Group's "Sales Essentials" program. In doing so, every member of our sales team is now - or is about to be - accredited with a Diploma of Sales and a Certificate IV in Business-Sales, endorsed by Swinburne University. Not only has this provided every member of our team with a tertiary qualification, but it has been a wonderful opportunity to professionally develop our people and promote the art of selling as a university recognised profession. The dental market is fiercely competitive and, although we have offered formal sales training programs to each of our sales and marketing associates since 1995, none have proven to offer a level of client insight comparable to that of Sales Essentials. The program's core focus revolves around the exchange of a genuine value proposition, coupled with a highly effective strategy to move promptly towards understanding our clients‘ priorities. In the 2 years since we embarked on this development path with Barrett Consulting Group, we have radically improved our sales business results, returning profitable sales for the last 15 months and establishing deeper business partnerships with a vast array of our clients. Incredibly, we have not fielded one resignation from within the sales team since all associates graduated. As an organisation, we are ever conscious of the need to ensure that every investment we make delivers a tangible return. Our enrolment in Sales Essentials has proven to be one of the most rewarding professional development programs that we have ever introduced to our team and we look forward to continuing down that same path for the foreseeable future.
Don Sutherland
Sales Director ANZ, Dentsply, 50+ sales team, international dental supplies company.
Sue Barrett

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